Most templates are easy to customize, allowing you to choose colors, fonts, images, and other design elements without any coding experience. They provide you with the basic structure of an html email, so all you have to do is add your content. HTML email templates are a great way to create professional-looking emails quickly and easily. Email Marketing Nataly Birch and Andrian Valeanu. You can also find them under Saved Templates in the classic email builder. To use a saved custom-coded template for your email campaign, follow these steps.Ĭlick the drop-down next to the template you want to work with, and choose Create campaign. Use Repeatable or Variable Content Blocks.Add a Background Image to a Custom HTML Template.Getting Started With Mailchimp’s Template Language.Here are some more resources to help you edit your custom-coded template. Any further changes made in the template builder may affect draft and ongoing campaigns that use the template. When you’re ready to use your custom template in a campaign, you can add content and refine your design in the email builder. If you used Mailchimp’s Template Language, you can also apply styles on the Edit Design tab. Navigate to the Code your own options and choose Import zip.Īfter you import your custom template, you can modify it on the Edit Code pane of the template builder.To create a template by importing a ZIP file from your computer, follow these steps. The upload is case sensitive, so your code must match your file names exactly.Īfter your file is properly saved and formatted, you’re ready to create your template.Spaces or unusual characters can cause problems when you import. Use only letters, numbers, and hyphens in the file name.We'll upload all your images and files to the content studio and create absolute paths for you when we convert your ZIP. Place all images and files in the root directory of the ZIP file and not in subfolders.If you have more than one HTML file, we'll use the first one we find. Your ZIP file must be less than 1MB and contain only 1 HTML file.There are a few requirements to review before you import your ZIP file. Review your template and click Edit Code or Edit Design to make changes as needed.Click Browse and choose your HTML file.Navigate to the Code your own options and choose Import HTML.To create a custom template by importing an HTML file from your computer, follow these steps. You can find your new custom-coded template on the Templates page of your account. In the Save Template pop-up modal, enter the name of your template and click Save.When you’ve finished editing your template, click Save and Exit.On the Edit Code tab, replace or edit the example code, and click Save in the editing pane.Navigate to the Code your own options and choose Paste in code.To create a custom template by pasting in your own HTML, follow these steps.Ĭlick Content, then click Email templates. Include any PDFs or other documents to host with Mailchimp that are linked in your template code.Īfter you or your developer code your template's HTML, you can import the template with one of these methods. Format all images as JPG, JPEG, PNG, or GIF.Make sure your HTML file's character encoding is UTF-8.Include the *|UNSUB|* tag in your custom template, which is required in all campaigns.We'll run your HTML through a validator service to make sure the syntax is correct.When you edit a code-your-own template in the Template Builder, your changes may affect existing draft campaigns that use the template.For code tips and best practices, learn about limitations of HTML in email design, and browse Mailchimp's Email Design Guide.Before you create your own HTML template or hire a developer, consider other types of templates that don't require any HTML knowledge.To find out what features are included in each plan, check out our pricing page. Accounts on a Mailchimp Standard plan or higher can use custom HTML templates.Contact your developer or hire a Mailchimp Expert if you need assistance. This is an advanced feature and is recommended for users familiar with custom coding.Here are some things to know before you begin this process. In this article, you'll learn a few ways to import and edit your custom HTML template. After you import your custom template, you can use it for future campaigns. If you want more control over your email design than our templates offer, you can code your own HTML template and import it to your Mailchimp account.
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